Show the licence early
The first question about any collector is whether it is properly licensed and registered. The answer should not need searching for.
Y&Y Intelligent SolutionsFinance · Debt collection website
A sensitive service, shown at the office desk.
The website for Y&Y Intelligent Solutions, a licensed debt collection agency in Johor Bahru. Many business owners have never hired one, so the site shows them plainly what the work is: calls, letters, negotiation and paperwork.
In short
Y&Y Intelligent Solutions (IP0575397-D) is a licensed debt collection agency based in Johor Bahru, focused on B2B collection and working with businesses across Malaysia for over 10 years. Potadot designed and built its website in English. The site treats debt collection as the office work it is: the licence comes first, then four named methods, the company behind them, the fee terms, the kinds of client served and the questions people want answered.
The client
A Johor Bahru agency that recovers what businesses are owed.
Y&Y Intelligent Solutions is a licensed debt collection agency with its office in Taman Nusantara, Johor Bahru. Its main work is B2B: helping one company collect outstanding payments from another.
It also helps retail and e-commerce businesses with unpaid invoices from individual customers, and takes on outsourced collection for companies that want to hand the work over. The office is open daily from 9:00am to 7:00pm.
- 10+
- Years in debt recovery
- 4
- Methods on the home page
- 3
- Services on the home page
- 7
- Days open a week
The job
Few owners know what a debt collector actually does.
A business with unpaid invoices may be hiring a collector for the first time. Before making contact, the owner wants to know what kind of company this is and how it works.
Explain the work
Owners need to picture what happens after they call. The methods had to be named in everyday words.
Put the terms in view
When a fee becomes payable is a fair thing to ask. The fee arrangement needed its own clear place on the page.
Respect both sides
An unpaid customer may still be a customer. The site had to show that clients’ reputations and their relationships with debtors matter here.
The concept
Debt collection is desk work.
When owners do not know how something works, they fill the gap with guesses. So the site gives them the real picture: phone calls, letters, negotiation and paperwork. After the opening picture, the photos stay on desks, calculators and documents, the colours are a formal black and gold, and each section settles one practical question before the next.
The route through the page
-
1
Licence
Licensed is the first gold word.
-
2
Methods
Four ways of working, named.
-
3
Company
Who they are and where.
-
4
Terms
When a fee is payable.
-
5
Services
Which kind of client you are.
-
6
Questions
Is this legal? Answered first.
Where the look came from
The logo
Two angled Y shapes in gold, shown on black in the site header. That pairing became the palette for the page.
The paperwork
Letters, reports and calculations are what this work is made of. So the photos show those things, and the cream and white sections feel like clean paper.
The word “licensed”
It appears in the headline, the company story, the first reason to choose them and the first answer in the questions section. It was the word that needed the most weight.
The design
Black, gold and plenty of white paper.
An owner handing over unpaid invoices wants a formal partner, so the look is formal. Black sits at the top of the page, gold marks what matters, and most of the reading happens on white and cream.
Colour
- White
#FFFFFFMain reading sections - Cream
#F7F1E8Alternating sections - Gold
#C6A465Cards, buttons and one word per heading - Near black
#101010Header, opening picture, headings and text - WhatsApp green
#25D366The corner button
Gold does the sorting on this page. In a heading it marks the key word. Elsewhere it fills the cards, question bars and buttons, so those are what the eye lands on first.
Type
Licensed Debt Collection Agency
PT Serif · HeadlinesProfessional debt recovery and outstanding payment solutions for businesses and individuals.
Lato · Reading text and card titlesKnow More
Roboto · ButtonsOne gold word
Seven main headings each put one word in gold, from Licensed to Questions. The larger photos have a habit of their own: each sits against a gold block offset behind it.
Detail
The four methods are gold cards that overlap the bottom of the opening picture, so a visitor meets them on arrival rather than further down the page.
Rhythm
- Opening
- Ways
- Company
- Reasons
- Fees
- Terms
- Services
- Clients
- FAQ
- Close
After the dark opening, white and cream take turns. The bar above shows the real sections down to the footer, to scale. The change of tone tells the reader a new topic has started.
Walkthrough
The questions an owner asks, in the order the page answers them.
Follow an owner with unpaid invoices down the home page. The highlight shows what to look at, and the note says why it is there.
Licensed comes first
The company name, a headline with Licensed in gold, one line on who the service is for and one Contact Us button.
Why An owner’s first doubt is whether this is a proper company. The word Licensed speaks to that before any scrolling.
Four methods, named at once
Phone call negotiation, demand letters, settlement outside of court, and repayment and payment arrangements. Each card has its own line icon.
Why Someone hiring a collector for the first time can now picture the work. All four are recognisable office tasks.
The company behind the name
A short story covers the licence, the B2B focus, the Johor Bahru base and more than 10 years of work. Beside it, a meeting over a calculator and a clipboard sits on a gold block.
Why The photo does as much as the words. It shows the job as two people going through figures at a desk.
Six reasons around one shield
Three reasons on each side of a shield and checklist, staggered rather than stacked, each with a bold title and a short note.
Why A busy owner can read the six titles and move on. The shield keeps the eye on the idea of compliance.
The fee terms get a heading
No Win, No Fee has its own section, with the site’s explanation that the client pays only when the debt is recovered.
Why When a fee is due is what an owner asks next. A clear heading answers that without a phone call.
Three ways in
B2B Debt Recovery, B2C Debt Recovery and Outsourced Debt Collection each get a photo and a gold panel.
Why An owner can place themselves quickly: another company owes them, individual customers owe them, or they want to outsource the work.
Question one is the legal one
Four questions fold out from gold bars. The first asks whether the service is legal in Malaysia, and it is already open.
Why Many owners wonder this about a collector but hesitate to ask. The page asks it for them.
The first gold wordThe four methodsStory and desk photo
Six titles to skimTerms, in plain wordsFind your situationAlready open
On the phone
Same order, one column.
On a phone the page stays in the same order and stacks into a single column, so the licence still comes first.
- The headline breaks into three lines, with Licensed still in gold
- Service cards run the full width, with the photo above the words
- The black header and green WhatsApp button stay on screen while scrolling
Built in
From reading to making contact.
An owner with an overdue invoice may want to make contact the same day. These details keep the agency’s number, address and chat within easy reach.
An opening line already written
The green button stays on screen and opens a WhatsApp chat with the agency. The first line is written, so an owner does not have to work out how to raise the subject.
Company details in the footer
The registration number, office address, phone number and opening hours sit together at the bottom of the page.
Other pages one press away
The black header with the logo and menu stays at the top while scrolling, so Our Services and Contact Us are always in reach.
A map in the footer
A Google map pins the office, in the same footer row as the written address.
Questions on the page
The four common questions fold out in place, so the page stays short until someone wants the detail.
Details Google can read
The page describes the organisation and its four questions in a format Google can read.
How we built it
Same process, every project.
Every Potadot project starts by understanding the client's situation before anything is designed. See all seven steps
- 1
Understand the business
How collection works in practice, who hires an agency, and what they want to know before they call.
- 2
Content creation
We wrote the services, fee terms and common questions in plain English, one question to a section.
- 3
Design + build
We set the black and gold and the desk photos, then laid out each section for phone and desktop.
- 4
SEO + launch
Page titles and the company and FAQ data for Google, then launch and support.
Questions
About this project.
Offering a service people find hard to ask about? Tell Ricky about it on WhatsApp at +6011-1142 1029.
What did Potadot do for Y&Y Intelligent Solutions?
We worked out the desk-work concept, wrote the services, fee terms and questions, designed the pages and built the site in English, with search setup and a WhatsApp button.
Why show the methods so early on the page?
Many owners have not hired a collector before. Naming the four methods right under the headline tells them straight away what the service involves.
How do you write about a sensitive service?
We use plain, neutral words and describe the work as it is. On this site that meant naming the methods, the fee terms and the legal question openly.
Can you build something like this for my business?
Yes. This page grew out of what owners want to know before hiring a collector. Yours would start from what your own customers want to know, so it would have its own idea and its own look. Tell us what people find hard to understand about your service and we will show you how we would approach it.
